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The Menu-Engineers hard at work for you

The Menu-Engineers hard at work for you


Sustainable solutions for the hospitality industry

Sustainable solutions for the hospitality industry


We help you grow your bottom line with F&B Revenue Management Solutions

We help you grow your bottom line with F&B Revenue Management Solutions


Triple bottom line reporting for hotels and restaurants

Triple bottom line reporting for hotels and restaurants


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"All in" at the Sustainable Meetings Conference in Montreal

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I just returned - with my head and heart still buzzing - from Montreal after my first participation at the Sustainable Meetings Conference, which is the annual conference of the Green Meetings Industry Council (GMIC). The mantra of the event was "All in" - meaning that with sustainablility there are no shortcuts to engagement, you have to fully commit in order to succeed. The amount of engagement and committment in the group of participants from around the world was amazing, and I am grateful that I have become a member of this vibrant and creative community. My contribution to the conference was a workshop on green menu-engineering, and I loved the participant interaction, both at the content and the case study portions of the session.

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Impressions from MPI WEC 2011 in Orlando

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I recently returned from the World Education Congress of MPI in Orlando Florida, where I was speaking on the topic of "Green Menu-Engineering". It was both inspiring and sobering - to see that there is a lot of movement towards more sustainable and green Meetings and Events, and to realize that there is yet a long way to go. But the most exciting aspect were the amazing people I met at this educational conference!

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Green Menu-Enginering - a chance for the MICE segment

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Every year, Meeting Planners International (MPI) holds the World Education Congress (WEC) for 3000 to 4000 delegates from around the world. Members of MPI - planners and suppliers - come together to upgrade and intensify their skills in the area of MICE. For some years now, sustainable development and corporate social responsibility are visibly and centrally on the schedule. This year's conference is taking place in Orlando, Florida from July 23 to 26, and we have been invited to present an educational session on the topic of "Green Menu-Engineering". This is an extremely inspiring topic, introducing the menu-engineering method (which is a profit maximization analysis), and extending it to include sustainable development goals and principles.

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Welcome to the new yieldforprofit Blog

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This is exciting! Our new website is taking shape, and will soon be published. In order to make the content always new and fresh, we are going to blog about topics that occupy us and our clients. This way you can share in what we are currently working on...

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